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SevenRooms is an all-in-one guest experience, marketing, and operations platform for restaurants and hospitality venues, unifying reservations, AI-driven table management, CRM, and automated marketing around a single guest profile. Founded in 2011 by Joel Montaniel, Allison Page, and Kinesh Patel, it was acquired by DoorDash in a $1.2B deal completed in 2025 and now serves 15,000+ venues globally, including Marriott International and Nobu.

More than just reservations

Key features

  • Reservations & Waitlist: bookings from website, DoorDash, Deliveroo, Google, Instagram, Yelp in one system
  • AI Table Management: smart seating, pacing controls, cover forecasting, waitlist automation
  • Voice AI: captures call-in reservations automatically
  • Unified guest CRM: single profile across every booking, visit, and order
  • Marketing automation: timed email/SMS/campaign journeys to drive repeat visits
  • Events, Experiences & Add-ons: ticketed events and upsells tied to guest data
  • Reputation management: review aggregation and response
  • Revenue management & reporting: group-level and per-venue reporting
  • Channel Connect & API/Integrations: open connection to broader tech stack

Strengths

  • Massive scale: 15,000+ venues globally, including Michelin-starred restaurants and major hospitality brands
  • Backed by DoorDash since a 2025 $1.2B acquisition, adding direct consumer/delivery network access
  • Full guest-data unification across booking, visit, and order touchpoints
  • Well-funded pre-acquisition history (~$70-74M raised), investors included Amazon's Alexa Fund
  • Broad coverage beyond restaurants: hotels, membership clubs, nightclubs/bars, sports & entertainment, breweries & wineries
  • Documented substantial customer ROI in its own case studies

Best for

  • Independent restaurants wanting to consolidate reservations, marketing, and guest data into one platform
  • Multi-location restaurant groups needing a unified guest view and group-level reporting across venues
  • Hotels, membership clubs, and nightlife venues needing hospitality-specific CRM and booking tools beyond standard restaurant use cases
  • Marketing and guest relations managers running automated email/SMS campaigns to drive repeat visits

Integrations

  • DoorDash (native, deep, system)
  • Deliveroo Reservations (native, basic, system)
  • Instagram (native, basic, system)
  • TheFork (native, basic, system)
  • Yelp (native, basic, system)

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Features

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