Name: Northbeam
Address: Address not available
Price range: Not available

Northbeam is a marketing intelligence platform combining multi touch attribution, self service media mix modeling and incrementality testing to help ecommerce brands make daily budget decisions. Its Apex feature feeds first party data back into ad platform algorithms, while Clicks plus Deterministic Views measures whether ad impressions actually drive revenue.

The marketing intelligence platform for profitable growth

Key features

Multi touch attribution dashboards • Media Mix Modeling Plus • Northbeam Apex first party ad data feedback • Clicks + Deterministic Views view through attribution • Metrics Explorer correlation analysis • Self service incrementality testing

Strengths

Combines MTA, MMM and incrementality testing in one platform • First party data pipeline into ad platform algorithms • Accrual accounting credits upper funnel campaigns

Best for

Ecommerce brands spending six figures or more per month across ad channels, Performance marketing teams wanting daily, first party driven budget decisions, Enterprises needing both attribution and media mix modelling in one dashboard

Integrations

Meta Ads (native, deep, system)
Snapchat Ads (native, basic, system)
Google Ads (native, deep, system)
Tiktok Ads (native, basic, system)
Shopify (native, basic, system)

Northbeam

Key features

Strengths

Best for

Integrations

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Added By thao nguyen