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Key features

  • Conversational AI chat for women’s health questions (fertility, pregnancy, postpartum, menopause)
  • Clinical advisory input into response design (50+ advisors cited)
  • Perinatal mental health screening (EPDS-based)
  • Embedded/white-label deployment inside partner platforms
  • Proprietary dataset of 10M+ real health conversations

Strengths

  • Large proprietary women’s-health conversation dataset
  • Clinical/advisor involvement in product design
  • Distribution through embedded partners (Willow, MyUTI) plus direct consumer app
  • Co-founder of the Women’s Health AI Consortium (industry standards body)

Ema is a conversational AI assistant built specifically for women’s health, trained on a proprietary dataset of 10M+ real health conversations spanning fertility, pregnancy, postpartum, and menopause. Originally launched as SocialMama in 2019, it now operates both as a direct consumer app and as an embedded AI layer licensed to femtech and wellness partners like Willow and MyUTI. Ema EQ also co-founded the Women’s Health AI Consortium to help set clinical and ethical standards for AI in this space.

Key features

  • AI for women's health, women's health AI, femtech AI assistant, postpartum AI support, menopause AI chat, conversational health AI

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